How to Choose a Freight Forwarder in China: 10 Questions
A practical checklist for choosing a freight forwarder in China: company checks, itemised prices, customs and duties, special goods, insurance and service.

Key takeaways
- Verify the company first: every Chinese company has an 18-character Unified Social Credit Code that can be checked on the National Enterprise Credit Information Publicity System.
- Ask for an itemised quote that names the Incoterm and says who clears customs and pays duties at destination.
- Check whether quoted transit times are port to port (main leg) or door to door, and how the cargo is charged: chargeable weight or cubic metres.
- A careful forwarder asks for product details and an MSDS before accepting batteries, magnets, liquids or powders.
Choose a forwarder you can verify, whose price you can read line by line, and who tells you plainly what happens at each step. In practice that means checking the company's registration, asking which charges are included and which are not, confirming who clears customs and pays duties at destination, and seeing how quickly and clearly they answer before you hand over any cargo.
This checklist works whether you ship a few cartons of samples or regular containers, and whether the forwarder is large or small.
Start with what you can verify
Every company registered in mainland China has an 18-character Unified Social Credit Code (统一社会信用代码). Ask for it together with the full legal name, and look it up on the National Enterprise Credit Information Publicity System (国家企业信用信息公示系统), the official register. The record shows the legal name, the date of establishment, the legal representative and whether the company is still operating. The name on your invoice and contract should match it.
Next, ask how the forwarder works with carriers. An NVOCC (non-vessel-operating common carrier) issues its own bills of lading and acts as a carrier towards you while buying space from shipping lines. In the United States, the Federal Maritime Commission regulates ocean freight forwarders and NVOCCs as ocean transportation intermediaries. Ask which company will issue your bill of lading or air waybill, and in whose name.
Finally, ask where the office and warehouse are, and whether you can visit or join a video call. Membership of a national forwarders' association that belongs to FIATA, the International Federation of Freight Forwarders Associations, is a useful signal, though not a guarantee.
The 10 questions to ask
| Question | Why it matters | A good answer looks like |
|---|---|---|
| 1. What is your legal company name and credit code? | Invoices, contracts and claims need the right legal party | Full legal name and code, matching the official register |
| 2. What exactly does this price include? | Origin, freight, destination, customs, duties and delivery are separate charges | An itemised quote naming the Incoterm and listing what is excluded |
| 3. Is the transit time port to port or door to door? | Main-leg times leave out customs and final delivery | Main leg and door-to-door times stated separately |
| 4. Who clears customs at destination, and who pays duties? | Unpaid duties stop delivery | The importer and duty payer named, or DDP if taxes are included |
| 5. How will my cargo be charged? | Volumetric weight can change the price a lot | Chargeable weight or CBM shown, with the dimensions used |
| 6. Can you ship these goods at all? | Batteries, magnets, liquids and powders need checks | A request for product details and an MSDS before quoting |
| 7. What if cargo is lost or damaged? | Carrier liability is limited | Cargo insurance offered and its cover explained |
| 8. Can you consolidate goods from several suppliers? | One shipment usually costs less than several | Warehouse receiving and checks, with storage terms on the quote |
| 9. How will I track the shipment? | You need to plan stock and sales | Carrier tracking numbers plus status updates from a coordinator |
| 10. Who is my contact, and when do they reply? | Most delays start with slow answers | One named coordinator and stated working hours |
How do you read a freight quote?
Ask every forwarder to quote the same shipment on the same terms, then compare line by line: pickup and origin charges, export customs, the main freight, destination charges, import customs, duties and taxes, and final delivery. Note surcharges such as fuel or peak season, and the date until which the price is valid. Our guide to Incoterms such as EXW, FOB, DAP and DDP explains which costs each term puts on the seller and the buyer.
Published rates make comparison easier. XINTING publishes its general-cargo air and rail rates on the shipping routes pages, and the homepage estimates every method side by side. These are reference prices; the final price is confirmed in writing for your actual goods.
What are the warning signs?
- A price far below everyone else, with no breakdown of what it covers.
- An all-in price that names no Incoterm and does not mention duties or import taxes.
- Acceptance of battery, magnetic or liquid goods without any request for an MSDS or product details.
- No legal company name, or a request to pay a personal account.
- Pressure to pay before you have a written quote.
Should you test a forwarder with a small shipment?
Yes, where you can. Send samples or a small air shipment first, and watch how fast questions are answered, whether the documents are correct the first time, and whether the final invoice matches the quote. A forwarder that handles a small shipment carefully is more likely to handle a large one well.
How XINTING answers these questions
ShenZhen XinTing Supply Chain Co., Ltd. (深圳市新婷供应链有限公司) was founded in Shenzhen on 24 November 2016, and its Unified Social Credit Code, 91440300MA5DPLL99B, is shown on this website. We are an NVOCC with more than 100 partner agents worldwide, a Hong Kong company since May 2020, our own China–Hong Kong trucks and a Hong Kong warehouse. Read more about us.
Our customs team pre-classifies products with HS codes and confirms the duty rate before you ship. Goods from several suppliers can be received, checked, repacked and relabeled at our Shenzhen warehouse, with any free storage period and handling charges confirmed with your quote; see warehousing and consolidation. Special goods always get a personal quote after we review the product details and MSDS. To start, send your shipment details through the quote form; we reply during China business hours (UTC+8).
FAQ
What is the difference between a freight forwarder and an NVOCC?
A freight forwarder arranges transport on your behalf with carriers. An NVOCC also acts as an ocean carrier itself: it issues its own bills of lading and buys space from shipping lines. Many forwarders, XINTING included, are both.
How can I check a Chinese company's registration?
Ask for the full legal name and the 18-character Unified Social Credit Code, then search for it on the National Enterprise Credit Information Publicity System (国家企业信用信息公示系统). The record shows the date of establishment, the legal representative and the company's status.
Should I use a forwarder in China or in my own country?
A forwarder in China handles pickup, export customs, consolidation and booking at origin and works with partner agents at destination; one in your country is closer to your import clearance. Either can work well, so ask each how the other end is handled and who is responsible if something goes wrong.
Is the cheapest freight quote the best one?
Only if it covers the same things. Compare itemised quotes on the same Incoterm, with the same transit scope and the same chargeable weight; a low freight rate can be offset by destination charges or duties that another quote included.
Sources
Services and routes in this article
Send us the details — you'll get a confirmed door-to-door quote and a dedicated coordinator.
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